Product Design

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Product Design

Prior to the mass-production era of manufacturing, craftspeople built products primarily by hand. This meant there were fewer products available for sale, and that they cost more. Then, the industrialization of manufacturing allowed businesses to mass-produce products inexpensively.

To help sell their products to the millions of people who could now afford them, manufacturers enlisted the help of industrial designers to create products that were not only functional but also aesthetically pleasing.